A little about us We are fascinated by the idea of startups and small businesses. We respect the hustle. We love to see the business world through the eyes of innovators, entrepreneurs and DIYers. And our blog is just that. It’s a platform for writers from around the web to share their startup experiences…

When facing an economic downturn, many business leaders consider deprioritizing their marketing efforts, but the data suggests that this is the time to double down on marketing. Research has shown that teams which have increased marketing outlay during the pandemic have gone on to enjoy a significant lift in sales…

COVID-19 crashed through the startup economy like a rock through a plate-glass window. The pandemic has dried up available funding as investors pivot to focus on existing portfolios. It has also evaporated demand as businesses and consumers alike tighten their budgets and close their wallets. The statistics are sobering. So…

Here’s the sad truth: free accessibility technologies cannot make your site fully accessible. Using tools with no installation fees is tempting — but it will cost you heaps of money and other business-wrecking repercussions once you find out your site is surprisingly inaccessible. Instead, invest in paid, trustworthy solutions that…

By Rich Clominson — What are the differences between a business and a startup? Which of them are you running? We have written this complete guide to help you find it out. The differences aren’t big, but knowing them are essential to successfully run the company. Maybe you have an idea that you are…

However, the plethora of storage options on the market makes it all the more difficult for companies to choose the right tool. …

By PJ Taei — Small businesses and startups live and die by their ability to build successful marketing funnels. Whether B2B or B2C, you need a way to attract, educate, and convert buyers into paying customers. And that’s why video is such a game changer. Video is low-hanging fruit for all brands. You don’t…

By Vincent Bucciachio — You’ve probably heard the saying that when you’re in the public eye, the only thing worse than being talked about is not being talked about. That old adage is meant to apply to celebrities and socialites (and today, influencers), but it also holds true for businesses. What people say about…

By Larry Kim: MobileMonkey CEO, WordStream Founder. Generating leads used to be tedious and frustrating as businesses and marketers scramble for eyes to turn their way. That changed with the Internet, more so with social media, and even more so with instant messaging. That process has been made better with…